CREDITS 2 (LV) 3 (ECTS) - 32 Contact Hours
Strategic vision and action are necessary
to enhance a company’s competitive superiority, achieve superior performance,
and improve its value. Applied Business Strategy continues from the Business
Strategy Course and continues with a deeper understanding of why certain
strategies are implemented and the impact they could have. The course explores
new models that are particular to conglomerates and large businesses with
multiple business units.
- Teacher: Waleed Gumaa