CREDITS 2 (LV) 3 (ECTS) - 30 Contact Hours

Pre-requisite Course: RBB152 - Business Strategy

Strategic vision and action are necessary to enhance a company’s competitive superiority, achieve superior performance, and improve its value. Applied Business Strategy continues from the Business Strategy Course and continues with a deeper understanding of why certain strategies are implemented and the impact they could have. In addition, participants will be equipped with a variety of tools and models to aid in the development and assess the performance of a given strategy.